Presented by Dr Chris Pickles, the webinar focusses on how chemical mapping and topographical profiling can be used to support product claims.
Proving that your product performs as you claim it does can build trust in your brand. Scientific evidence of your marketing claims gives your consumers confidence that your product’s performance is based on evidence.
Over the past 10 years advances in high resolution imaging have been used extensively to inform the proof of efficacy in support of performance claims.
This webinar discusses:
A number of case studies are used to explain how imaging studies can be used to form the basis of successful marketing campaigns. These include:
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